This logo is a rebranding of an existing company. The previous logo was had a dragon element and gothic lettering. The client wanted a logo that showed the strength and quality of the product it sells. The main products sold are gas fireplaces, braais, fire-pits etc. Many of the products are designed and manufactured in-house. The new logo shows strength by its bold shapes. The shield represents the mark of quality. The 3 triangular shapes represent fire and a crown. The fire for the products it sells and the crown representing them as a king in their game. This logo will be used to brand their products, look out them.